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Rodale Books Acquires Next Two Titles by #1 New York Times bestselling author Alicia Silverstone —“The Kind Mama” and “The Kind Diet Cookbook”

Rodale Books Acquires Next Two Titles by #1 New York Times bestselling author
Alicia Silverstone —“The Kind Mama” and “The Kind Diet Cookbook”


NEW YORK, NY (August 13, 2012) – Rodale Inc. is pleased to announce the acquisition of the next two books by healthy living advocate, mother, and actor Alicia Silverstone. Publishing first will be THE KIND MAMA — a guide for expecting and new mothers based on Silverstone’s mission of creating a healthy and natural environment for mother and child, while also being kind to our planet. The second book, THE KIND DIET COOKBOOK, will be a follow-up to Silverstone’s #1 New York Times bestseller, The Kind Diet, also published by Rodale (2009). Rodale Books Publisher Stephen Perrine acquired world rights in a deal with Jennifer Rudolph Walsh, EVP and Co-Head of William Morris Endeavor Worldwide Literary Department.

Said Silverstone, “I am thrilled to be publishing my next two books with Rodale and building upon the amazing success we had with The Kind Diet. The Kind Diet allowed me to share a very important message—that by nourishing your body, mind and spirit you can live a healthier and happier life, while taking care of our planet at the same time. The response was tremendous and the desire for more information from readers encouraged me to keep sharing. With my next book, I want to give women what I wish I’d had when I was getting ready for baby: an easy-to-follow resource that’s as inspiring as it is informative. I want women to know that they hold the power to not only have an amazing pregnancy, free of fear, anxiety, and discomfort, but also to feel beautiful while doing it. My book will empower women to become happy, healthy mommies-to-be who give birth to, and raise, even happier, healthier babies.”

Said David Zinczenko, EVP and General Manager of Rodale Books, “The remarkable success of The Kind Diet solidified Alicia Silverstone’s place at the forefront of the healthy living and green movement. Alicia's message is resonating with millions of people who now look to her for guidance on how to apply the "kind" principles to every aspect of their lives--from cooking to parenting and beyond. Rodale’s pioneering history in helping people improve their lives and the world around them continues to inform our mission to publish the most cutting-edge and informative books by leaders in those fields. Alicia Silverstone is clearly such an author and we're delighted that she will be among the many new and established authors who are flocking to Rodale’s unique brand of mission-based publishing.”

A natural extension of the #1 New York Times bestselling The Kind Diet, Silverstone's next book, THE KIND MAMA will cover fertility, pregnancy/preparing for baby; and post-pregnancy. In other words, it will help readers get knocked up, have a goddess pregnancy and birth, and grow the healthiest, happiest child! The book will include valuable and inspiring information from doctors, friends, and other women (as well as a section for fathers-to-be) and, of course, Silverstone’s own journey through pregnancy, birth, and raising her now one year old son. THE KIND MAMA will be the ultimate resource for families looking to bring their baby into a happy, healthy, and natural world.

Silverstone's third book will be THE KIND DIET COOKBOOK. The eagerly-awaited companion to her first two books, Silverstone's cookbook will be packed to the brim with the most simple, delicious recipes the whole family can enjoy - you'll forget they're healthy!

Silverstone's second book will be published in 2014, followed by the cookbook. Both will be available as e-books.

About the Author: Alicia Silverstone, perhaps best known for her generation-defining turn in “Clueless,” continues to work steadily in film, television, and theater. Voted “Sexiest Vegetarian Alive” in 2004, Silverstone has long been dedicated to improving the health of the planet, its animals, and its people. She lives in Los Angeles with her husband Christopher, her son Bear, and their dog.

About Rodale Books: Rodale Books publishes award-winning, bestselling titles that provide authoritative content in the subjects of health, wellness, fitness, gardening, food & cooking, and the environment. These include game-changing books such as Al Gore's An Inconvenient Truth, Starbucks CEO Howard Schultz's Onward, former FDA commissioner Dr. David Kessler's The End of Overeating, Alicia Silverstone's The Kind Diet, HRH Prince Charles's On the Future of Food, and Maria Rodale's Organic Manifesto. Among Rodale's highly successful branded series are Eat This Not That!, The Biggest Loser, Flat Belly Diet!, and The South Beach Diet. Rodale Books offers engaging and reliable books of all kinds-service, narrative, illustrated, and lifestyle-that reflect our commitment to helping readers improve their lives and the world around them. For the latest news on our books and authors, please visit www.rodalebooks.com. Rodale Books are also available for download as e-books.

contacts

Senior Director, Communications, Rodale Books

Yelena Gitlin Nesbit

212-573-0296